Fresh Fragrances

Fresh fragrances are designed to evoke clean, airy, and invigorating sensations, often inspired by nature. They frequently feature elements like green leaves, watery accords, and light florals, enhanced by crisp citrus or cool herbal notes. Molecules like cis-3-hexenol (which mimics the scent of freshly cut grass) or aldehydes are often used to deliver their signature breeziness.

In the olfactory pyramid, fresh notes are usually found in the top layer, delivering an immediate sense of energy and lightness. For instance, Nordic Spa and Winter Wonderland combine cooling, spa-like notes with soft, refreshing accords to create a sense of calm and rejuvenation. Similarly, Eucalyptus Leaves brings a sharp, green freshness, often associated with clarity and renewal.

Historically, fresh fragrances gained popularity with the advent of “clean” scents in the late 20th century, as advancements in synthetic molecules allowed for more precise replication of fresh-air aromas. They are versatile and universally appealing, making them ideal for everyday spaces where clarity and a sense of lightness are desired.